Digital Strategy

Digital Strategy is taking on greater importance every day.

Several companies have already decided to open an “online shop”, not only to advertise their Brands but also to generate a “virtual turnover”.

We are witnessing dizzying numbers, in constant expansion. We report some results generated in 2017 (compared to 2016) from the main products and services that are successfully on the web market:

PRODOTTI SERVIZI
IT + 28 % 4 mld € Turism + 7 % 9 mld €
Clothing Dep. + 28 % 2,5 mld € Insurance + 6 % 1,3 mld €
Food & Grocery + 43 % 900 mln € Other Services (tickets events and telephone charges specially) + 3 % 900 mln €
Furniture & Home Living + 31 % 900 mln €
Publishing + 33 % 840 mln €

In this scenario, what about your Company?

DIGITAL MANAGEMENT is the set of Strategies, Products, Processes and Human Resources development designed to ensure to the Company a “Digital” presence. The consolidation of the Brand in the digital market generates online and offline turnover.

There is therefore the opportunity to identify new ways to implement Digital Management.

What are the key figures in the process of Digital Management?

SEO SPECIALIST 

(Search Engine Optimization) is responsible for the organic positioning of the company on the WEB.

SEM SPECIALIST

(Search Engine Marketing) is responsible for the advertising positioning of the company on the WEB.

E-COMMERCE MANAGER 

He is responsible for all E-Commerce process.

DIGITAL ENGINEER MANAGER

He is responsible for the selection and development of the most suitable technology according to the type of product / service and is responsible for its maintenance and correct operation.

DIGITAL DEMAND MANAGER

He is the Head of the process functions, architectural and structural.

DIGITAL MARKETING MANAGER

He is responsible for the marketing strategy aimed at developing products or services suitable for the Web, constantly improving the User Experience. He is an expert in Funnel Marketing, in order to maximize the result related to the digital investment.

Contact us and we will provide you with the best Professionals.

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